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Benchmark Genetics strengthens its salesforce towards land-based farming

Monday, December 7, 2020

Benchmark named Harry Tziouvas as RAS sales manager to support the company’s vision to stay in the forefront of the development and provide global sales and technical support to key customers as a supplier of genetics to the land-based farming industry.

Tziouvas, technical sales manager for Benchmark Animal Health since 2018, has been responsible for managing key accounts and customer’s portfolios in the Mediterranean region. Before joining Benchmark Animal Health, he was senior biologist for the whole northern region of the Scottish Salmon Company, where he was responsible for the fish health management of all marine and freshwater sites. In his new role in Benchmark Genetics, Tziouvas will use his experience from working for leading aquaculture companies in Northern Europe with Atlantic salmon and in the Mediterranean with seabass and bream.

“I am very pleased that Harry has accepted this exciting and ambitious opportunity,” said Geir Olav Melingen, commercial director in Benchmark Genetics. “RAS-technology is complex and requires different skills and competencies than traditional sea-cage farming systems, and I am sure that Harry has the right background to provide beneficial services to our customers within this sector.”

Harry Tziouvas sees aquaculture as one of the most promising sectors within food production. “With the rising demand for fish products and the decreasing catch from wild fish, aquaculture is gaining more importance,” Tziouvas said. “Benchmark Genetics has foreseen the trend of land-based RAS facilities and is investing in this sector with genetically adapted products and by creating new specific roles within the company.”

He is highly motivated to get started and build relations with the company’s customers. “My role as RAS sales manager is part of the vision of Benchmark Genetics to provide global sales and technical support for RAS land-based facilities and at the same time to help this relatively new part of the industry to grow sustainably.”

Harry Tziouvas will be based in the Benchmark Genetics offices in Inverness, Scotland from where he will be servicing customers all over the world, as well as assist in supporting the company’s UK customers.

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